Preparing a brand protection strategy

Preparation of a brand protection strategy is a service aimed at developing a comprehensive brand protection strategy that takes into account all aspects of the company’s intellectual property. We analyse your project, your existing intellectual property, as well as new objects that you plan to create, implement, sell, etc., identify risks, develop measures to prevent, avoid, minimise and resolve their consequences, and create policies and mechanisms to protect your project at all levels.

As part of this service, we provide:

1. Audit of existing intellectual property (trademarks, designs, domain names, etc.).
2. Analysis of the company’s future products, materials and assets to determine the necessary protection measures.
3. Developing recommendations for registering your intellectual property rights in the relevant jurisdictions.
4. Preparation of internal company policies on the use of intellectual property (e.g., content, copyright, licensing, etc.).
5. Providing recommendations on online and offline brand protection, including combating cybersquatting, social media violations, counterfeiting, etc.

The benefits of your defined brand protection strategy:

1. A comprehensive approach: Covers all aspects of your brand’s intellectual property – from registration to policy implementation.
2. Preventive protection: Helps to avoid breach risks at the stage of launching products or advertising campaigns.
3. Saving time and resources: A clear strategy helps to avoid legal disputes and additional costs in the future.
4. Global protection: Takes into account your brand’s needs on an international scale, including different jurisdictions.
5. Tools for protection in the digital world: Keeps your brand safe online, on social media and in the marketplace.

You need this service if:

1. you are launching a new brand, product, website or advertising campaign and want to protect them from legal risks.
2. Your company already has intellectual property, but lacks a clear understanding of how it should and can be protected.
3. you want to minimise the risk of infringement of your word mark, logo, design or other assets.
4. you need support in managing your intellectual property while operating in international markets.
5. you want to ensure legal transparency and security for your business in the long term.

A reliable brand protection strategy is a key factor in developing a successful business in today’s market. We will create a customised plan that guarantees the safety of your brand and minimises the risks associated with intellectual property. Contact us to get professional support and protection for your company!